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ALIVE ON ICE

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ALIVE ON ICE
FOR SHIVERS DOWN THE SPINE

‘ALIVE ON ICE’ is Jaguar’s bespoke ice driving experience. We welcome drivers to challenge themselves and our cars in chillingly extreme conditions of ice fields and frozen lakes.

ICE-DRIVING'S SPIRITUAL HOME

In 2014 there was nowhere better to experience 'ALIVE ON ICE' than Finland.
The nation that's won more World Rally Championships than any other.

For Finnish drivers, the ice, snow and powder were as welcoming as the smoothest tarmac.

SNOW DRIFTS. CAR DRIFTS.
DRIVER GRIPPED

Every Jaguar is created to feel alive. Whatever the conditions. Wherever the journey. 'ALIVE ON ICE' gives you the chance to develop vital driving skills as you test your limits in the perfect environment.

Jaguar’s Instinctive AWD gives you claw-like grip on the frozen ground as you need it, and cat-like rear-wheel drive agility when you don’t. Those goose bumps aren't the cold, but the adrenaline rush.



THREE UNFORGETTABLE DAYS

When you arrive, you'll be treated to a chauffeur-driven trip to a stylish hotel and a warm welcome from the Jaguar Experience Team.
Then, once you've rested, the serious business begins. Because with the help of our ice driving experts, you'll get behind the wheels of an XKR-S and F-TYPE, to push your dynamic driving skills to the absolute limit.

After such a high adrenaline workout, you'll be pleased to learn that the next day is spent relaxing and enjoying the local culture. You'll have plenty of time to explore the wonderful architecture, saunas and up-market shopping.

Your icy adventure ends with a relaxed journey home - to relive incredible memories of three amazing days 'ALIVE ON ICE'.

DON'T MISS THE NEXT
'ALIVE ON ICE'

'ALIVE ON ICE' is a three-day, two-night programme; it includes traditional accommodation, local cultural activities - and challenging driving experiences.


For more information on the next 'ALIVE ON ICE,’ which will take place early in 2015, please complete this form.

Don't miss 'ALIVE ON ICE.'

Find out what Benedict Cumberbatch thought of the Alive On Ice experience.